Hanuni Ab Halim emerges as a testament to the entrepreneurial spirit, creativity, and women’s empowerment in the realm of artisanal craft and social impact initiatives. Born and raised in the culturally rich region of Kelantan, Hanuni embarked on her academic journey with a fervent passion for business. Graduating with honors in Business Studies, she swiftly transitioned into the corporate world, carving her path as a proficient banker.
However, her heart yearned for a deeper connection to her roots and a more tangible impact on her community. In a bold move, Hanuni redirected her career trajectory, seizing the role of Chief Operating Officer at a distinguished local Batik brand renowned for its social impact initiatives. There, she immersed herself in the intricacies of Batik making, igniting a profound passion for the traditional art form.
Driven by an unwavering commitment to her craft, Hanuni embarked on a transformative
journey from corporate leadership to being a passionate tie-dye artisan. Specialising in crafting bespoke tote bags, she infuses each creation with a unique blend of Malaysian cultural heritage and contemporary flair, captivating the attention of corporations and organisations seeking distinctive, ethically crafted merchandise.
Hanuni founded “Hanuni Lifestyle”, a curated artisanal craft brand dedicated to home and living essentials. In 2023, she assumed the role of Treasurer for WHOLE (Women Holistic Leadership) Malaysia, a purpose-driven non-profit organisation that empowers women through holistic leadership development, leveraging Malaysia’s rich cultural arts and heritage as catalysts for social change.